Research has shown that the mobile phone has become an indispensable device that people can no longer do without. Moreover, the majority of people that visit cafes and restaurants also tend to play all evening with their mobile. Thus a great opportunity for the entrepreneur to go along with this by allowing the audience to chat, flirt and joke around through a central screen on the premises. Another way to substantially increase the entertainment value for customers is by text games like lotteries and quizzes, which requires no additional resources. The Seriousbox collates all the interesting features of text messaging in one system: communication, entertainment and income generation in one!

The Seriousbox 2.3 offers a large variety of media types like streaming video clips (amongst others YouTube, GoogleVideo, but also unseen footage), visual artwork, news and pictures. The character of your Seriousbox is mainly determined by your choice of media from the Serious Library. You can also store downloaded or personally created media files in your ‘Own Library’. In addition, the live cam allows you to broadcast live pictures and films. Every image or picture shown can be combined with the photo service which allows client to order and receive these on their mobile phone via a text message.

The most significant task of the Seriousbox is the so-called narrowcasting. Narrowcasting is the antonym of broadcasting and refers to the digital dissemination of information to a specific target group and in a specific location. Your reach your audience via entertainment and information which allows you in turn you to improve your customer contact. But the Seriousbox 2.3 also offers great potential for advertising.

One of the most interesting features of the Seriousbox 2.3 is the creation of the mobile phone number database of all your clients. Every phone number that participates in a chat, a quiz or a lottery is stored in the Client Database and is at your disposal for communication purposes. Research has shown that a text message mailing list is an extremely powerful marketing tool. Our experience is likewise. Approximately 95% of all receivers will read the text message and it will have an impact on about 20%. Further details on the possibilities of Interactive Text Messaging on the Seriousbox 2.3 can be found below.